Optimization of Tender and Pricing Processes

An Atreus team shortens lead time of tender processes and increases win rates of tenders at an electronics manufacturer.

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Company Details

Manufacturer of electronics and electrical engineering products
750 staff; € 120 M in sales

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Situation and Challenge

Handling of high numbers of requests for proposal within constrained time frame
Long lead times for tenders made
Better request/tender matching needed to improve win rate

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Objective and Tasks

Shortening of lead times for tenders
Training staff, win/loss analysis
Increase win rate of tenders made

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Measures and Approach

Evaluation of components with a view to market prices
Detailed assessment of own value creation (manufacturing cost)

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Results and Achievements

Shortening of lead times of tender processes
Increase of win rate of tenders, leading to significant increase of sales