Synergy Effects at Photovoltaics Merger

Energy and Environmental: Synergy Effects of Business Unit Merger at a Publicly Listed Photovoltaics Manufacturer

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Company Details

Since 1982 developer of worldwide solar farms/plants for sustainable power generation on private and municipal properties
Publicly listed; more than 350 staff

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Situation and Challenge

2 business units providing identical services in the project business
In the past, frequent change of management and re-structuring
Loss of market share

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Objective and Tasks

Consolidation of the two business units into a single subsidiary
New organizational structure that follows re-vamped core processes
Introduction of divisions structure for services

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Measures and Approach

Process analysis and process design, definition of organization design
Consolidation of foreign activities
Move into shared offices and preparations for transition of operations

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Results and Achievements

Merger generated synergy effects
Focusing on core markets with higher margins
For the 1st time: creation of a cross sectoral business plan (blueprint, using Poland as an example)